Driving Profit for Leading Hotels, Actabl Sees Record Growth Six Months Post-Launch

Hospitality Software Company Expands via New Partnerships, Technology Offerings and Industry Recognition

ATLANTA (Jan. 23, 2023) – Actabl, the hospitality software company that enables hotels to drive profit through actionable insights, experiences unprecedented growth just six months after its launch.

Understanding the need to streamline hotel technology solutions into an integrated, user-friendly platform that maximizes profitability,  Actabl brought together award-winning solutions to support managing hotels in today’s climate. Actabl brands include ProfitSword’s AI-powered business intelligence technology, Hotel Effectiveness’ complete labor optimization, ALICE’s hotel operations management platform and Transcendent’s advanced asset management and capital planning software. The company’s continued momentum speaks to significant market opportunity and demand for Actabl's four powerful tech solutions.

“Actabl empowers the people that power hospitality. By bringing together these incredible brands, we’ve built a platform that takes data and turns it into insights for operators with a clear ‘playbook’ for hoteliers to follow,” said Robert Ryan, President and Chief Operating Officer. “Today’s hoteliers are facing new pressures and new economic headwinds - we enable them with above-property cross-portfolio visibility and on-property guidance so the optimal decisions can be made.”

New Industry Partnerships

Actabl has partnered with Dimension Hospitality to activate both ProfitSword and Hotel Effectiveness by Actabl to enable data-driven decision-making and deliver labor optimization solutions to its 80 hotels across the United States. “We’re excited to enter into this partnership utilizing Actabl solutions to increase cross-organization collaboration and transparency while growing performance,” said Stephen Edwards, Chief Financial Officer at Dimension Hospitality.

“As a long term customer of Hotel Effectiveness by Actabl, they have truly been able to help us optimize our labor and we are excited to be growing with Actabl and activating ProfitSword,” said Kerry Ranson, CEO at HP Hotels. “We look forward to working with ProfitSword to assist us further by eliminating the need for multiple fragmented software systems for each department and streamlining our forecasting and budgeting process. Hotel Effectiveness’ smart labor solutions allow us to maximize our available staff and optimize our labor costs." Additionally, Actabl continued to grow as a partner through the end of 2022 with several new U.S. based leading management companies, driving profits for several hundred new hotels, from extended stay through luxury.

Innovation and Optimization

With a focus on innovation, Actabl’s mission is to be a real-time advisor on key metrics like contract labor. Actabl’s labor solutions enable management teams to directly compare and contrast the cost and productivity of contract labor with full time employees. Given that contract labor now makes up north of 20% total labor costs for many properties, this capability is critical to maximizing profitability. By providing side-by-side insights on both contract and direct labor costs, Actabl empowers managers to approach labor costs proactively, not reactively.

Industry Recognition

In the past six months, Actabl has been recognized by the hospitality industry as the go-to, trusted partner for hotel operators when they think about profitability. Actabl was recently awarded eight HotelTechAwards, including first place for Labor Management Software and Concierge Software. Actabl is also a partner of the American Hotel & Lodging Association (AHLA) and will be sharing insights on how to maximize profit through their On the Road Series with hoteliers across the U.S.

Over 10,000 properties are boosting profits, reducing labor costs, and improving productivity with Actabl.

About Actabl

Actabl is the newly–launched hospitality software company exclusively focused on meeting the evolving needs of leading hospitality businesses. Actabl brings together four powerful hospitality tech solutions to maximize profits for hotel operators. Actabl’s integrated solutions include ProfitSword’s AI-powered business intelligence technology, Hotel Effectiveness’ complete labor optimization, ALICE’s hotel operations management platform, and Transcendent’s advanced asset management and CapEx. With a global team of 250+ employees boasting over 1,000 years of combined hospitality experience, Actabl serves the technology needs of more than 10,000 properties in hospitality markets around the world.

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