15 Hotel Guest Message Templates to Increase Revenue and Delight Guests
Here’s the truth: In today’s world, phones are always within arm’s reach, giving hoteliers an unparalleled opportunity to connect with guests in the most convenient way possible. The difference between a good stay and a truly memorable one often lies in the details—and clear, effective communication can make all the difference. With text message open rates as high as 98%, compared to just 26.8% for emails, SMS guest messaging has become an indispensable tool for modern hoteliers. By leveraging the right hotel guest message templates, your team can seamlessly execute this strategy to boost revenue, streamline operations, and enhance the guest experience.
Why Guest Messaging Matters
Guests expect personalization and quick responses, and text messaging provides the perfect channel for this. From pre-arrival coordination to post-departure surveys, SMS messaging offers opportunities to engage guests at every stage of their stay. Tools like Alice by Actabl enable automated, customizable text communication that fosters seamless interactions and builds lasting guest relationships.
Here, we’ll share 15 sample hotel guest message templates you can use in your hotel operations to provide exceptional service while improving your bottom line.
Pre-Arrival: Setting the Tone for an Exceptional Stay
1. Welcome Message with Key arrival Information
“Greetings [Guest Name]! We’re excited to host you on [Arrival Date]. We see it’s your first time staying with us. Here’s a link to our amenities and services: [Link]. Let us know if you need anything before you arrive!”
2. Coordinating Arrival Plans
“Hello [Guest Name]! We’re preparing for your arrival tomorrow. Do you have an estimated check-in time? Do not hesitate to let us know if we can help with transportation, luggage or an early check in.”
3. Upselling Opportunity
“Hi [Guest Name], need a little me time? We noticed you loved our spa during your last stay! Would you like to book a treatment in advance for this trip? Let us know—we’d be delighted to assist!”
During the Stay: Elevating the Guest Experience
4. Room Ready Notification
“Good news, [Guest Name]! Your room is ready for check-in. Please stop by the front desk or reply to this text if you’d like assistance.”
5. Housekeeping On-Demand
“Welcome to [Hotel Name]! To ensure a comfortable stay, we offer housekeeping on-demand. Text us when you’d like your room serviced, or if you need any extra linens, coffee pods, etc. and we’ll happily accommodate your request.”
6. Dining Recommendations
“Hi [Guest Name], looking for dinner options tonight? Since it’s your first time in town, we recommend the top-rated [Restaurant Name]. Reply if you’d like us to make a reservation!”
7. Mid-Stay Check-In
“Hello [Guest Name], how is your stay going so far? Is there anything we can do to make your experience better? We’re always here for whatever you may need!”
8. Turndown Service Preferences
“Good evening, [Guest Name]! What time would you prefer turndown service tonight? Let us know, and we’ll make it happen!”
Upselling Opportunities: Driving Revenue
9. In-Room Packages
“Unwind after a long day with our Relax Package: [Link]. Reply to this message, and we’ll deliver it to your room!”
10. F&B Promotions
“Good afternoon! Don’t miss tonight’s special: [Dish/Drink Offer]. Reserve your table or place your order via this link: [Link].”
11. Extended Stay Offer
“Loving your stay? Extend it for 15% off per night! Let us know if you’d like to stay longer.”
Post-Departure: Encouraging Feedback and Loyalty
12. Departure reminder
“Thank you for staying with us, [Guest Name]! Check-out time is at 11 AM. Need a little extra time? Let us know if you’d like to request a late check-out.”
13. Thank You and Review Request
“It was a pleasure hosting you, [Guest Name]! If you enjoyed your stay, we’d appreciate your feedback: [Link to Review]. We hope to welcome you back soon!”
14. Exclusive Return Offers
“We loved having you here, [Guest Name]. Book your next stay directly with us and enjoy 20% off. Use code WELCOME20 at checkout: [Link].”
15. Loyalty Program Offers
“Join our loyalty program for perks like room upgrades and free nights. Sign up today: [Link]!”
Transform Your Guest Messaging with Alice by Actabl
We understand the challenges of keeping up with guest expectations, and we’re here to help. Effective communication doesn’t have to be overwhelming! By implementing the 15 hotel guest message templates shared here, your team can elevate the guest experience, boost revenue, and streamline operations. From setting the right tone with personalized pre-arrival messages to offering mid-stay upselling opportunities and crafting thoughtful post-departure follow-ups, each interaction is an opportunity to delight your guests and build lasting loyalty.
With tools like Alice by Actabl, automating and personalizing these messages becomes effortless, empowering your team to focus on what truly matters—creating exceptional stays. Want to see how it works? Request a demo and start building better guest relationships today!
